Peter Thiel’s very negative – and very useful – advice for entrepreneurs

Fortune

Maybe you can tell something about the Zeitgeist of the business world by looking at what business people are reading at airports. In the white-collar recession angst of the early 1990s, for example, they were desperately flipping through the cost-cutting manifesto Reengineering The Corporation. During the China panic a decade ago, it was Thomas Friedman’s The World Is Flat. When the financial crisis exploded in 2008, and blew their neat little spreadsheets to smithereens, they turned to Nassim Taleb’s The Black Swan, about the power of the unpredictable, to find out why.

Today, the Nasdaq is surging, young companies such as Facebook and Twitter and Uber and AirBnB are turning established industries upside down, and a new generation of dot-com wannabes are dreaming of starting their own revolution. So Silicon Valley serial entrepreneur Peter Thiel has probably picked the perfect moment to publish Zero To One: Notes…

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