Pokémon GO is “Something Very Special” as a Staggering $7 Billion is Added to Company Value


When Pokémon GO launched last week it prompted a climb in Nintendo’s share value, which was unsurprising considering its high profile status. Yet as the days have progressed the app has gone viral in many ways, and the stock market in Japan has reacted accordingly.

At the close of the Tokyo exchange on 11th July Nintendo’s share value recorded a staggering 24.52% increase, settling on 20,260 Yen; that’s the highest value since 29th October 2015. As you can see below, the climb has been significant since GO arrived in Japan, Australia, New Zealand and the US.

Analysts are also queuing up to share their perspectives on its early success. Serkan Toto, founder of consultant Kantan Games Inc. and a familiar name here on Nintendo Life, is quoted as follows on Bloomberg.

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